Those whose Career is Building Your Career

When you choose to make a career for yourself that looks and feels different than the beaten path it’s a choice that comes with a lot of questions. Wanting to blog and make money online from home is different than either of my parents careers, it’s different from my husband, my girlfriend or my boyfriend. I don’t have anyone in my personal network who I feel alike to in this regard. All the people who I see doing what I want to be doing are the people I’m following online but don’t know in real life.

This leads to a healthy amount of skepticism, both in terms of doubting myself and my ability to do this but also with people around me doubting the realness of this career choice. When very few people actually know someone in person whose made a paying career online it’s easy to imagine those who say they do might be stretching the truth and us who aspire to similar careers are simply foolish.

If you find yourself in my position, be aware of the vulnerability some people see in us.

Picture yourself from the outside looking in: We are trying to build careers that look like the careers of people we only see online, we are trying to make money from home on our own terms and outside the regular 9-5 or familiar corporate structure, we probably start knowing where we want to get but not a lot about how to actually get there and there’s no hiding that we’ve got big questions on how to reach our goals…

There’s a lot of people advertising answers to our questions.  They’re marketing is alluring like those whose influencer or blogger careers we admire. The people advertising answers to others like us really set themselves up as being among us – boss babes that have broken the 9-5 grind to launch their own business and build their dreams. It’s inspirational and compelling marketing that makes you see them as “just like you” – a version of yourself that’s “made it” and now wants to share how she did it to empower you to do the same.

How kind, right? That’s some on point feminism and the true definition of women for women – helping each other build that dream life.

Some people genuinely do have some useful info that they’re putting out there because it’s useful. I like to think I’m writing myself in to this category. If you read my posts about working from home I hope you find them interesting and useful. I hope they make you feel encouraged to pursue a career you really want and that you know I don’t expect anything from you, and I’m not holding info hostage from you.

You see, that idea that some people just want to share what they know and help out someone similar to them, it’s not entirely false. If my posts help someone land the teaching job, or see a path for themselves that answers how they want to work and define their life – that’s awesome! Given that I really don’t know it all, it’s also nice to think I might make a few friends on this journey while I write.

That’s the thing with the other category. There’s a lot of people who have actually made their online, influencer and blogging or work from home career out of supporting others that want to do the online, influencer, work from home thing. They write posts with tips but really, their way of answering questions inspires more questions. Then they tell you they’ll answer those questions too, but you’ll have to buy the answers. They have courses, e-books, paid support groups and other buy-in resources.

Don’t get me wrong – they might have some really valuable information that can provide the success they promise. They might be really smart, have worked really hard to acquire the knowledge and they probably deserve to be paid for sharing it and supporting your education and career journey.

I’m absolutely not against them working their business and asking you to buy the answers. In fact I’ve purchased e-books and resources that make sense to my business and I’m both grateful to the entrepreneurs that created these resources and truly happy to support their entrepreneurial career.

However you can’t buy all the answers.

So while you shouldn’t write off the idea of paying for some good resources now and then you should be very critical and picky of which resources get your money and which ones you pass up.

Not to mention, there’s a lot of tidbits and good advice out there for free. It takes more time to find it all… you’ll have to read a wider variety of sources and connect some of the dots for yourself instead of having them connected for you in a course format but it’s doable. The idea that you must put a lot of money out before you’ll know how to bring it in is false.

The bottom line is that I think what kills a lot of dreams is the fear that the dream is inaccessible.  So far I can say it’s really more accessible than it seems once you get past the barrage of paid everything and start making your own little space.

What are your biggest questions when it comes to pursuing this dream?

Working for yourself versus working alone

Just because you don’t work for anybody else doesn’t mean you can’t work with somebody else.

That’s one of the hardest attitude shifts to overcome when seeking success on projects that we own.  At least for me. I get so excited about owning a project and all of the potential it has, and I take pride in working for myself. Especially when the project is walking away from the 9-5 grind and not really just leading a project, but owning my ability to be productive and profitable.  I don’t want to work for anybody else as an employee but I have to separate what it means to work for someone and what it means to work with them.

There are a lot of ways that you can work with others while still working for yourself and from home. I myself am starting just starting to explore what this means and what works for me.

I know that I value the feeling of connection.  Even if we’re just helping each other out in little ways – being generous with “likes” and comments, taking time to share, etc. there’s so much value in making connections.

Then there’s larger projects and affiliations. I’m interested in how these types of profitable partnerships work and can be worked into my current workflow.

A few ways that I know of already to work for yourself without working alone:

If you’re work is largely based on social media reach out to others and exchange engagement (likes, comments, shares)

Doing this works wonders in a few ways. It gets you reading and engaging with what others are doing. There’s no underestimating the value of paying attention to what else is happening around your digital world. However, it’s easy to forget.  We get so busy creating our content, and scheduling, and promoting ourselves that we forget to notice we aren’t the only ones.

Co-Create a Post, a Video, a Series of posts & videos, etc.

When you’re out there engaging with what others are doing maybe you’ll notice someone who would compliment your knowledge and content. Maybe you’ll see a way to work together – go ahead and propose ways that the two of you can create something together and then share it with both your audiences – effectively exchanging introductions.

Find the people who are dedicated to helping you

On sites like Pinterest and Twitter you’ll find lots of groups; boards or accounts that are dedicated to promoting blog content. Personally, I’ve found several dedicated to sharing content created by women and had some success being shared or retweeted by them.

This is kind of a win in that you just need to join the group board or include the appropriate @ or # in your tweet and voila! You’re promoted! It doesn’t have to require that you do a whole lot in exchange.

Be a Gracious Guest

Look for opportunities to guest post on other blogs and websites and benefit from their audience seeing your name.

This is another way to get out there that I am currently investigating. I share these on-going thought processes because putting it out there that I want to know more about this myself puts the pressure on for me to go find the answers, live the dream, and share more with you guys.

One thing I do know is that depending on both your status (knowledge, follower base, the place where you are a guest, etc) there are opportunities that are paid, as well as opportunities that are not.

Opportunities that are not paid may be beneficial, especially when you’re starting out, but if and when you feel confident that you don’t need to share your work for free: don’t.

Once you draw that boundary, keep it, and put your time and energy in to opportunities that meet your criteria as fully as you meet theirs.

Be Open Minded

In the world of work from home, work online, work for yourself dream building the key is always to stay open minded.  Especially while working online, your platform is ever changing.  Embrace changes and opportunities or methods you hadn’t previously thought about.

That’s all for now!

What’s your favourite way to work with people without losing that boss babe feeling?

Blogging and Social media: You’re there but Why?

I am still learning on my entrepreneurial journey.  The blog is launched, posts are becoming more regular, my social media presence is growing and in every week there are lessons learned.

I share these lessons as I learn them to become the resource I crave and build my identity within this industry.  I’ve talked before about following good advice and where to start.  Today I want to talk a little about being valuable versus being accessible.

The thing is that when we start blogging, or really when we start any online project we might secretly dream of overnight fame.  Wouldn’t it be nice if we woke up and tens of thousands of people had “liked” and “followed” us?

Sure, it’d be nice but not realistic in the least.

After all, what makes people follow you?  If you read the how-to guides floating around for Instagram right now the biggest thing most of them say is be consistent.  It’s good advice but it’s leaving something out.  Be valuable. 

You can post all day long, on a consistent schedule but what are you posting? You want to be consistently valuable as much as you are consistent with anything.

The online world will demand your accessibility – people will message or comment at all hours, they’ll forget about normal family schedules and just see you as totally available to them.  There’s a lot you can do too, to foster your relationships and availability is the easy part.

The true art is in being out there and giving people content that they actually want.

Carmen